Over a lifetime, women’s bodies go through some incredible changes. This is hardly new news. But somehow it’s a reality that the clothing industry has chosen to ignore.
We’re served clothes that only work for particular phases of our lives. Clothes are bought, worn and then thrown away as our life stages shift. And with every change and glance in the mirror, it’s easy to feel that you’re somehow losing who you once were.
I started Beyond Nine to change this. To create easy, stylish, comfy and flexible clothes. And to stop us from having to make compromises.
Our clothes can be worn to the office. On the school run. To that big party. Holidays with an old friend. Pregnant with your first child, second, or third. One month postpartum. Sixty two months postpartum. When you start to ache in parts of your body you didn’t know existed. Bloated days.
And when “Gran” becomes your new favourite name to be called.
Our clothes are for life.
x Naomi
Our ways of working...
It’s no secret that the fashion industry has a huge waste problem. And as a small business, that is not only trying to change women’s clothing so that we all feel good at every stage of womanhood, but do it consciously too, we know that we have to do our bit to prevent as much clothing going to landfill as possible. Like using deadstock fabric from the mill floor and turning it into something beautiful: our PJ Trousers (that are so comfy you’ll never want to take them off). Or, limiting how many pieces we produce. You might see that we sell out of new drops quickly, that’s because we don’t over invest in stock. If a product sells out fast we will always try to restock it and if it continues to be popular, we’ll commit to it and invest in more. You may have to wait a little longer to get some of your favourite styles but we will get it to you. And we know that every piece is worth the wait.
Protecting the future is our business
Design:
Women’s bodies change. With pregnancy, monthly cycles, and over time. We believe that your wardrobe should adapt with you, not the other way around. So we design our clothes to last through all stages of life. Preventing the need to buy a whole new wardrobe with each new phase. And preventing clothing going to landfill.
Our Factories:
At Beyond Nine, we carefully select our manufacturing partners and maintain strong, lasting relationships by regularly visiting them. In fact, we still collaborate with the North London factory that produced our very first collection in 2017. Our organic jersey fabrics are GOTS (Global Organic Textile Standard) certified, and our Turkish jersey supplier operates with 90% solar energy, holding both GOTS and Amfori certifications. Our denim is produced in Turkey by a factory certified by GOTS, OCS, RCS, GRS, and Sedex. Importantly, all the factories we partner with ensure their workers are paid a living wage.
Circularity:
Our official resale partner is Curate & Rotate, the UK-based platform that resells our customers’ preloved pieces when they no longer have a place in their wardrobe. In return, customers receive a discount to use in store. We sometimes have samples and seconds, which we sell through Depop.
Packaging:
At Beyond Nine, we always say that it’s what’s on the inside that counts. So we don’t send your feelgood clothing in fancy, fussy packaging. We use biodegradable paper packaging, limiting what we use as much as possible. The paper we use is recycled and FSC certified. We print with vegan-friendly inks, using green energy. You’ll find that we don’t have paper returns slips either, to reduce unnecessary waste. Instead, you can return or exchange your item via our portal HERE.
Transport:
We do our best to keep our emissions as low as possible. At least 95% of our transport of goods happens by road.
Fabrics:
We carefully choose our fabrics for quality, longevity and fit. 70% of our garments are made solely from natural fibres. More than 75% of our cotton garments are made with organic cotton. Less than 3% of our garments contain polyester. In those that do, 23% are made from recycled polyester.
Our initiatives
Beyond Nine x Pregnant Then Screwed
In the UK, 54,000 women a year lose their job simply for getting pregnant. And 390,000 working mums experience negative, potentially discriminatory treatment at work each year.
At Beyond Nine, we’re delighted to support Pregnant Then Screwed, a charity that works hard to ensure working mothers have the equality, choice and opportunities they deserve. We donate 10% of proceeds every third Friday of the month to support Pregnant Then Screwed, and help tackle the root causes of maternity discrimination.
We’re thrilled to support an organisation whose impact directly improves the lives of our Beyond Nine community and your families. Let’s end the motherhood penalty for good.
